Research Methods

Online research methods:

Identify and explain one online research method that would be

Creating a skype group chat with people in it willing to participate with. You can get instant feedback, because its easy, and people like using Skype. You can also gain contact with a wide audience since a wide audience usually like using the internet. Easy to disturbute/instant data/feedback.

Qustionnaires, such as survey monkey.

Identify and explain one face to face method that would be suitable to gain audience feedback:

You could interview people face to face who are interested in clothing, and ask them what they would be looking for in a clothing app such as garmz, interview people with different genders, and different ages in order to gain feedback from a wide audience, in order to make the product appeal to a wide audience. Interview advantage, because its one to one, opinions are less likely to be swayed by everyone else in order to feel like your opinion is more right.

Focus group -> "open endend answers"/notes can be made/"ideas to influence designs / views + opinions"

Explain one problem of using an online method.

People might not take the chat seriously.
Low response rate due to ignored emails (emails which you sent the link of the questionnaire/group chat and explaining what the research is fore)
Limits Sample!

Expalin one problem of using a face to face method

Time consuming, because your interviewing people individually.
Attendance, people might not bother coming. No attendacne, no data!

Explain why the full target age range would need to be samplesd
-Appeals to a wide audience
-Doesn't limit user based on their age group/abilities -> navigation (website/app needs to be accessable on a range of devices)

Explain one reason why the mainstream nature might impact on people chosen to take part in feedback.
-large audience, needs to appeal to people who are main stream
-would need a wide sample because the product has a "mass appeal" clothes, how you look, it's their identity, fashion, social media.