LO4 Question 10 evaluation

Evaluate: advantages/disadvantages

A pre-production document:
-SWOT ANALYSIS
-MOODBOARD
-BLUE SKY THINKING
-VISUALISAION DIAGRAM
-STORY BOARD
-SCRIPT
-SITE MAP DIAGRAM

Effectiveness: Target audience, how well/useful that document, why that document is important.Why it is effective for a certain scenario, you need to show its effective for how it is relevant based on what this document has in it.

Conventions would be your advantage, consequences of missing/incomplete information.

EXAMPLE:
In the question where the person was aked to evaluate a SWOT analysis, they did a SWOY analysis of the brief, to show they knew about it, then talked about the effectiveness.

EXAMPLE FROM BRIEF, EXPLAINED WHY EFFECTIVE, EFFECTIVE: BRIEF, TARGET AUDIENCE.

It is a 20 mark question, needs 20-25 minutes for the question.